SEO News You Can Use: The ‘Titlepocalypse’ Update Has Google Changing 20% of All Title Tags

SEO News You Can Use: Outbound Links to High-Authority Sites Don’t Matter for SEO

Backlinks: Yes, we’re going back to basics. Evidently, there’s still confusion surrounding outbound links, so here we go again. Look for an SEO or content marketer who doesn’t seek out high-authority sources for outbound linking, and you’d probably come upContinue readingSEO News You Can Use: Outbound Links to High-Authority Sites Don’t Matter for SEO

affiliate site FTC letter

Can an FTC warning letter lead to poor rankings for medical sites? And a warning for Amazon affiliates!

John Mueller recently tweeted saying that most likely there is overlap between what the Federal Trade Commission keeps an eye out for and what Google’s algorithms look at as well: I don’t think Google would know. It might be thatContinue readingCan an FTC warning letter lead to poor rankings for medical sites? And a warning for Amazon affiliates!

jack and jill average position

Why is this site not ranking for its brand name? The mysterious case of an adult eCommerce store’s issues with Google.

  When we consulted with Jack and Jill Adult recently we were perplexed to see that the site’s home page was not ranking organically on the first page for brand terms, other than in the link from their Google MyContinue readingWhy is this site not ranking for its brand name? The mysterious case of an adult eCommerce store’s issues with Google.